After a week long tease campaign on Twitter and Instagram (child’s play compared to the lead up to smash hit Thank U Next), Ariana Grande dropped her 7 Rings video today.

We know the story as Ariana told it to Billboard: a day out with her closest friends after ending her engagement to comedian Pete Davidson turned into a champagne-fueled trip to Tiffany’s for matching diamond rings.


The resulting song is cheeky, catchy, and interesting – I never thought I’d hear a sample from The Sound of Music in pop, let alone on a single characterised by Ari’s now signature R’nB-adjacent sound. The video is exactly what we’ve come to expect from the pop princess and her frequent collaborator, director Hannah Lux Davis. 7 rings’ house party is high on fun, filled with cute looks, and very, very pink. It’s also everything Ariana promised her upcoming album Thank U Next would be in her Billboard cover story: “feminine energy and champagne and music and laughter and crying.”

In the 6 hours it’s been live, the 7 Rings video has been enthusiastically received. Most reactions are hilarious comparisons of the wealth displayed in the video (champagne towers, layers of bling, and the totally relatable line, “I bought a crib just for the closet”) and real life money issues (Januworry, laughing bank accounts, and reckless pay day splurges).

It’s as much a celebration of women and friendship as it is a celebration of wealth, which explains why we’re feeling like treating ourselves (and our friends) while also feeling like our necks have been stepped on by a pair of embellished red bottoms. Excuse us while we process this and play the song on repeat for the rest of the day.


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